Commercial, business and competition law

  • Distance selling of banking and financial services: specific rules and consumer protection

    By Charlotte GAUCHON
    30 June 2025
    The dematerialisation of banking and financial services has profoundly transformed consumer habits. Opening an account, subscribing to a savings product or taking out a loan can now be done in just a few clicks, without ever meeting an adviser in person. However, this ease of access is accompanied by a protective legal framework designed to rebalance the relationship between the professional and the consumer. The distance marketing of these services is governed by specific rules, in addition to the more general legislation on canvassing. Understanding this specific regime is essential for any individual wishing to navigate these offers in complete safety. This article follows on from our comprehensive guide to banking and financial canvassing, focusing on the specific features of distance selling. Scope of distance selling regulations For a contract to be subject to these special regulations, a number of conditions must be met. These relate to the...
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